Japanese Anime Producers Realize They Released Excessive Titles

According to Mainichi Online, the number of visitors to Tokyo International Anime Fair 2009 were 130,000, which was the largest since its start in 2002. The event itself was successful, but the anime producers share a sense of crisis. The main concern is that the sales of anime D...
17 years ago
According to Mainichi Online, the number of visitors to Tokyo International Anime Fair 2009 were 130,000, which was the largest since its start in 2002. The event itself was successful, but the anime producers share a sense of crisis. The main concern is that the sales of anime DVD have reached the ceiling.

Here is the graph of the anime DVD sales in Japan between 1997 to 2008.

Created by dtshyk based on JVA data
The number in 2008 is the sum of DVD and BD sales.


The gap between the sales of successful and failed titles are increasingly large. In 2008, the sales of some successful titles were more than 100,000 copies per volume but the failed titles were sold only a few thousands or less. The anime producers regretted that they had been blinded by the competition and had released excessive number of titles. The number of titles to be aired this spring will be decreased by 30% compared to the last year.

Source: Mainichi
Source: AV Watch

Ref. TV Anime DVD Total Sales Ranking for 2008 (the total sales of the first volume)
Via MyAnimeList News

Other News

CyberAgent Expands Production Network With Latent One Launch and MAPPA Partnership

CyberAgent Expands Production Network With Latent One Launch and MAPPA Partnership

CyberAgent is expanding its presence in Japan's animation industry through a combination of studio development and strategic investment, establishing a new animation studio under its subsidiary Colorful Palette while entering a business alliance with MAPPA. On October 31, 2026,...
49 minutes ago
Supporting Cast Pair for 'Shin Oishinbo' Announced

Supporting Cast Pair for 'Shin Oishinbo' Announced

The official website for the television anime adaptation of Tetsu Kariya's Oishinbo manga, titled Shin Oishinbo, announced a supporting pair of cast on Thursday. The anime is scheduled to premiere in 2027. Voice actors Kenji Yamauchi (Toujima Tanzaburou wa Kamen Rider ni Naritai)...
23 hours ago
'Nabe ni Tama wo Ukenagara' Reveals Main Cast, Staff, Teaser Promo, Winter 2027 Premiere

'Nabe ni Tama wo Ukenagara' Reveals Main Cast, Staff, Teaser Promo, Winter 2027 Premiere

Production company Asmik Ace opened an official website for a television anime adaptation of Juntarou Aoki and Shin Moriyama's Nabe ni Tama wo Ukenagara (Getting Shots on Frying Pan) manga on Thursday, revealing the main cast, staff, and a teaser promotional video. Produced by J...
1 day ago
'Mashle: Sanma Taisou Shinkakusha Saishuu Shiken-hen' Reveals Additional Cast, Promo

'Mashle: Sanma Taisou Shinkakusha Saishuu Shiken-hen' Reveals Additional Cast, Promo

The official website of the Mashle (Mashle: Magic and Muscles) television anime revealed additional cast pair, a key visual and a promotional video for its third season on Wednesday. The new season is scheduled to premiere on January 10 at 12.00 a.m. on Tokyo MX, BS11, Gunma TV a...
1 day ago
Manga 'Nanatsuya: Shinobu no Housekibako' Gets TV Anime in 2027

Manga 'Nanatsuya: Shinobu no Housekibako' Gets TV Anime in 2027

Production company Pony Canyon opened an official website for a television anime adaptation of Tomoko Ninomiya's Nanatsuya: Shinobu no Housekibako (Nanatsu-ya: Shinobou and Her Jewelry Box) on Wednesday, revealing the main staff, teaser visual (pictured), and teaser promotional v...
2 days ago

Genres

Top 10